Interesting Updates from Ryanair & Lonely Planet 2024
The Latest News on Expanding Presence in Morocco
Growing Popularity in 2024
In 2024, Morocco continues to shine as a top travel destination, attracting significant attention from major travel and aviation companies, Ryanair & Lonely Planet. Ryanair’s new investments and expanded routes, including their new base in Tangier and direct flights to Essaouira, are enhancing accessibility to this vibrant North African gem.
Meanwhile, Lonely Planet has ranked the kingdom among its top 10 global destinations for 2024, celebrating its rich cultural diversity, from bustling cities to serene deserts and mountains. These updates highlight Morocco’s growing popularity as a must-visit spot for travelers in the coming year.
Expansion in Morocco: Strategic Investments
Major Investment in Moroccan Aviation
Ryanair has made substantial investments in the country’s aviation sector, reinforcing its commitment to boosting connectivity and supporting tourism. Key developments include:
- $1.4 Billion Investment: In early 2024, Ryanair announced a $1.4 billion investment aimed at strengthening its operations in Morocco. This initiative is expected to bring over 5 million passengers to and from the Kingdom, marking a significant expansion in services.
- New Routes and Bases:
- A direct route from Paris-Beauvais to Essaouira is scheduled to commence on March 31, 2025.
- The launch of a fourth Moroccan base in Tangier in July 2024, which will host two aircraft and operate 25 routes, including 13 new European connections and five new Moroccan destinations.
- Domestic Flight Expansion: Ryanair is set to launch 11 new domestic routes, connecting key Moroccan destinations such as Agadir, Errachidia, Essaouira, Fez, Marrakech, Ouarzazate, Oujda, Tangier, and Tetouan. These new flights will significantly reduce the isolation of certain Moroccan cities, improving accessibility for both locals and tourists.
- International Expansion: Ryanair will also introduce new routes from eight foreign markets, including Germany, Spain, France, Italy, the Netherlands, Portugal, Sweden, and the United Kingdom.
This project is part of the broader strategy to double annual passenger count to more than 10 million by 2027, aligning with Morocco’s preparations for the 2030 FIFA World Cup, which it will co-host with Spain and Portugal.
Market Entry and Competitive Impact
Ryanair’s entrance into Morocco’s domestic market marks a significant shift, as it becomes the first low-cost carrier to compete in a segment historically dominated by national carrier Royal Air Maroc and Air Arabia Maroc.
According to tourism expert Zoubir Bouhout, this expansion could greatly support Morocco’s ambitions to increase tourist numbers from 11 million in recent years to even higher figures in the near future.
Morocco’s Recognition as a Top Destination
Lonely Planet’s Endorsement
Morocco’s appeal as a leading global travel destination has been further cemented by its inclusion in Lonely Planet’s Top 10 Global Destinations for 2024. Notable recognitions include:
- Top 10 Global Destination: In October 2023, Lonely Planet ranked Morocco fifth on its list, praising its “dazzling diversity”, which includes epic mountains, sweeping deserts, and ancient cities rich in history and hospitality.
- Comprehensive Travel Itineraries: In February 2025, Lonely Planet released detailed itineraries showcasing Morocco’s varied landscapes and cultural heritage. These itineraries guide travelers through its cities, beaches, and mountains, providing immersive experiences.
The Future of Tourism in Morocco
With the combined efforts of major airlines and travel companies, Morocco is set to become an even more attractive and accessible destination for international travelers. The ongoing expansion of Ryanair’s network, coupled with Lonely Planet’s endorsement, reflects a bright future for the country’s tourism industry. As the country prepares for the 2030 FIFA World Cup, these developments will further solidify its reputation as one of the world’s premier travel destinations.2022 to 17.5 million by 2026, achieved through strategies like expanding air transport capabilities.
The announcement of these new routes come very soon after Lonely Planet placed Morocco 5th on their list of countries to visit in 2024. Amazing news!
Here’s what Lonely Planet had to say.
“There’s nothing quite like wandering the Sahara Desert on camelback, hunting for bargains in a Marrakesh souk and exploring the enchanting blue city of Chefchaouen. This North African country made our list in 2024 thanks to the buzz from its historic performance at the World Cup, its ascension to the echelon of the world surf circuit and its revived music festival, Mawazine, to start.
The earthquake may have given you pause on whether it is okay to travel there, but locals say travellers continuing to come is the best way to support recovery, making 2024 a good time to visit.”
They listed climbing Mount Toubkal, trekking on a camel in Erg Chebbi and sleeping under the stars, shopping til you drop for clothes, spices and crafts in the souks and wandering the blue walled medina of Chefchaouen as their highlights.
Guess what all of these amazing experiences are available on Moroccan Madness Adventures!
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Southern Delights of Morocco 14 Days
